From an advertising perspective, there are various tactics to promote the integration of retail and e-retail, especially to attract interested customers to a physical store.
Some tactics are:
Linking CRM with accounts on advertising platforms. This allows united states of america phone number list full traceability of all interactions between brand and customer, even in the offline environment. The data collected allows us to better understand the circumstances of the sale and direct advertising to the audiences that, according to the algorithm, maximize the performance of the ads, as is the case with Performance Max campaigns in Google Ads.
Use geo-fencing to serve mobile ads near a store, with promotions that are only valid for a very limited time.
Invest in DOOH marketing by using interactive and innovative audiovisual advertising that connect to passersby's real-time experiences and stimulate brand recall and interest in visiting the store.
Optimize Google My Business and keep your profile up to date. Google My Business has positioned itself as the best online storefront for a local business.
Is the proper integration of your retail and e-retail strategies one of your unfinished tasks? We will accompany you in the implementation of a true omnichannel model, focused on offering the best service to your customers and improving the profitability of your business.
In the meantime, you can stay up to date on our online marketing blog and our social media channels.
the english translation is below. – to our trip here: Mission accepted! Klickkonzept goes to Tanzania .
Imagine: You get the chance to support a local non-profit project in Tanzania. The catch: The deadline for registration is in one week and the planned trip is to take place in five weeks. This means you have one week to decide whether you want to accept the challenge of planning a trip at relatively short notice to fly to Mbeya with the Life All Stars association.