Sleeping clients
These are customers who have an average purchase duration. In the hairdressing example, those who contacted the company from 6 to 11 months ago.
The following segments are distinguished separately:
"Sleeping Loyal" - number starts with 23.
"Sleepers with average purchase frequency" - from numbers 22.
"Sleeping One-Timers" - starts at 21.
The main approach: it is necessary to find out the reason for the lack of orders senegal phone number list and stimulate repeat purchases. Here you can give discounts and bonuses of medium size. It is especially important to reactivate "sleeping loyalists", as they have already brought the company significant profit. And also those who made purchases for a large amount - these are groups 233, 223 and 213.
Options for action:
Conduct a survey and find out the reason why people stopped contacting you.
Remind about the benefits of the product, clearly demonstrate its advantages.
Invite to a sale with good discounts.
Send a newsletter with personalized recommendations and advice.
On the one hand, these are people who bought from you not very long ago, and the chances of bringing them back to the company are high. On the other hand, they can go to competitors and switch to another product. Therefore, it is better not to waste time and activate them as quickly as possible.
Make customized offers to reactivate customers
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