Number of users attracted to the landing page;

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Based on practice, given the workload of Directors and heads of marketing departments and Internet marketers on the client side, the study of advertising reports occurs no more than once a week. In these conditions, the organization of mandatory online reporting is redundant, since the operational control of advertising campaigns is carried out by a contextual specialist who directly supports advertising campaigns in Yandex Direct or Google advertising.

The operational report on advertising bahrain mobile database campaigns should include the following indicators:

Advertising costs;
Number of applications collected (applications directly on the website);
Number of qualified leads (if the contractor has access to this information);
The number of requests from users who came to the site through advertising (transitions to messengers, correspondence through the online assistant on the site, clicking on a phone number);
The number of users attracted by advertising who switched to the company's social networks;
Information about micro-conversions obtained through advertising (for example, going to the “Contacts” page, “Delivery terms”, “Viewing a specific number of pages in the catalog”, “Adding a product to the cart”, etc.)
It is advisable to see the listed indicators in the context of regions, search queries, platforms, advertising campaigns, advertisements, targeting parameters. Such a detailed report is needed once a month to analyze whether there are opportunities for growth. For example, having received information on the effectiveness of advertisements displayed for certain search queries, as well as the texts of the most clickable or attracting the most applications advertisements, the advertiser can offer the contractor additional ideas for the development of advertising campaigns.