Everyone loves a sneak peek. If you're releasing new music, consider making short clips on YouTube featuring snippets of your new song before the official release day arrives. This way, you can promote release day not only for the upcoming music video that will appear on your YouTube channel, but also for any streaming services where the song can be heard. As long as you provide all the necessary links for people to find your upcoming song, you're fine.
Some final tips…
Whether you use YouTube Shorts, Clips, or both, make sure to ALWAYS include a call to action. Specifically for Clips, if you forget to include a CTA to check out the original video, they'll never email marketing oman know it came from a larger masterpiece. Forgetting this step can ruin your potential to showcase everything your channel has to offer.
Additionally, the frequency with which you post your videos also plays a big role. YouTube clips and shorts are so easy to digest and so fast-paced that they seem to go by in the blink of an eye. The more content you offer, the more likely someone will take the time to engage with it. If you only post once a month, your video is likely to get lost in a sea of hope.
In conclusion
At the end of the day, the effort you put into your content strategy on any platform can determine your success. That’s why it’s important to cover all your bases, and YouTube is no exception. From including CTAs for viewers to check out your other content and making sure all your links link back correctly, to simply the quality of the content itself and how consistently you publish, all of this is key to attracting the most traffic possible, as well as getting those hard-earned subscribers.