Personas
Personas are fictional characters created to represent real final users of your application. They illustrate your customers’ goals and behaviors, help put yourself in their shoes and determine your users’ roles, goals, challenges, habits and more.
At the end of the day, Personas have an buy uk email list enormous influence on your product’s success. Why? I like how Britt Armour defines it in her article:
User personas are valuable for everyone during the development process in order to increase the quality and efficiency of their work. A persona increases product quality because it directly addresses the end users pain points and fixes problems that they currently experience. Understanding and meeting a specific groups of users’ needs will ensure that the app is a success.
Narrowing in on a specific set of users will yield higher download rates and more importantly, it will maintain the engagement of the users.
Now that you know why Personas are such a great tool and highly helpful in preparing for Mobile or Web App Development, you can read this article on how to create them.
Event Storming
Event Storming is a workshop format for quickly exploring complex business domains, invented by Alberto Brandolini. It is a great way to share understanding about business objectives and product goals. What’s more, it helps to discover gaps and obstacles in the project plan.
The goal of Event Storming is to create a business model of the app that can be used during development. These results are expressed in sticky notes on a wide wall. You can see an example here.
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User Journey Map
A User Journey Map is a visualization of the user flow through your app. On the basis of the User Journey Map, designers can create wireframes and a clickable prototype of your applications.
Mobile App Development Stages