Foreign trade salesmen must understand the reasons why customers do not place orders

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In the field of foreign trade, we often encounter such situations: some customers express their interest in products through inquiries and raise various questions. We communicate with them sincerely and feel that the communication is smooth, and even send samples, but in the end no deal is made. Some customers may have consulted us before, or even purchased from other places, but still repeat the previous questions.

In this case, we often feel impatient and even a little frustrated, and want to ask: Don’t you look at the previous records? Such repetition is really disturbing, making people not want to pay attention to them anymore, and even feel discouraged. But if we can accurately understand the customer’s purchase usa tel number motivation and know the reason why they place an order, we can formulate sales strategies in a targeted manner, constantly seize transaction opportunities, and obtain more foreign trade orders.

Here are some ways to understand the purchasing motivations of most foreign trade customers:



The most direct reason for most foreign trade customers to place orders is to meet their needs. If potential customers face a problem that we can solve, they will naturally consider our product quotation. However, how to take advantage of customer needs often depends on how well they understand their own situation.

1. Meet the needs of foreign trade customers
Some buyers are very clear about their problems, our products or services, and possible solutions. But because everyone's perception is different, as Steve Jobs once said: "A lot of times, people don't know what they want until you show it to them." Therefore, we need to help potential foreign trade customers raise their awareness of the problems and explain how these problems affect their situation.