How to understand business goals?

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Defining the key business goals of a company is a critical step in developing an IT strategy. Understanding the business goals allows you to create a strategy that will support and facilitate the achievement of these goals. Below are steps to help you define the key business goals of a company, as well as examples.

Steps to Define Key Business Goals
Strategic Document Analysis: Review business plans, strategic plans, annual reports and other key documents to understand the company's long-term and short-term goals.
Management and Key Stakeholder Interviews: Meeting with belgium email list the CEO, CFO, CMO and other senior managers to discuss their vision and priorities.
Market and Competitor Analysis: Studying market trends, the competitive landscape, and external factors affecting the business, such as economic conditions and technological innovation.
Assessing Internal Processes and Efficiency: Analyze internal operations to identify bottlenecks and opportunities for efficiency improvement.
Customer and Employee Feedback: Conduct surveys and interviews with customers and employees to understand their needs and expectations.
Financial Analysis and Key Performance Indicators (KPIs): Examine financial reports and KPIs to identify areas for improvement and investment.