Website Analysis: A Sound Starting Point for Sustainable Improvements

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HubSpot 's Website Analytics tool provides users with data on their website performance. This includes website traffic data such as traffic displayed by source, topic cluster, device type, country, and more. Companies whose website is hosted via the HubSpot CMS receive particularly comprehensive insights.


Google Analytics
This free tool from Google provides an overview of visitors, their behavior and traffic sources. This makes it possible to collect data about website traffic in compliance with the GDPR.


Similar Web
You can use this tool to find out the number bulgaria whatsapp data of visitors your competitors have.


Google Search Console
Google Search Console helps you check the presence of your website in Google search results. But this tool also offers some other features such as the ability to analyze the website in terms of functionality.


GTmetrix and PageSpeed ​​Insights
Both GTmetric and PageSpeed ​​Insights give you information about the loading times of your website.


WAVE
WAVE offers a wider range of features that take a closer look at the accessibility of your website. In addition to identifying problems, the tool provides advice on how to fix them.



Tip :
In addition to the tools listed here, there is a large number of paid and free software that will check individual or even multiple aspects of your website for you. Once you have determined which data you want to analyze, you can usually easily find the right tool online.

The website is the flagship of a company. For this reason, regular website analyses are a must. Various aspects such as design, content, traffic, accessibility and usability are relevant quality criteria for ensuring that your website performs well. Regular monitoring can reveal optimization potential and make improvements that give your company a competitive advantage. In addition, comprehensive website analyses give you a deeper understanding of your target group. Website analysis is therefore an important part of every successful online marketing strategy.

Do you have further questions or do you need support in optimizing your website? Contact us at any time! As an experienced online marketing agency, we are happy to help you and support you with our know-how in your concerns.