The Future of Voice Search in Digital Marketing

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So here is our reading of this sort of “volume 2 of the Barbarians”.

1 Causes and founding elements


We have experienced great changes: Humanism, the Enlightenment, Romanticism, for example.

For Baricco, the profound change we are gambling data middle eastexperiencing today was first "an almost instinctive gesture in reaction to a shock, that of the 20th century " and its procession of horrors. In order to make its repetition impossible.

It is therefore not only the result of a technological revolution involving new tools, but above all the result of a Western mental insurrection consisting of " fleeing a disastrous civilization " and short-circuiting guilty and immobile elites .

It was born in the 60s/70s in California, where a counterculture produced by "engineers, computer scientists, hippies, political activists and brilliant nerds, impatient with the world as it was" , sought elements of liberation in a collective revolt. They found it in the first computer labs and had only one fixed idea: to put a computer on every desk and in every home.