The ads lacked a clear call to action

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You should clearly articulate what you want viewers of your ads to do next. This could be filling out a form, purchasing a product, or providing an email address to receive a downloadable asset.

Whatever you want your customer to do, you should make it crystal clear in your ad. State it in the CTA button and in the ad copy itself. And when describing the action, tell the customer what they will get if they take it. This will help increase your conversion rate.

Conversion of ads requires a thorough strategy. Before you launch an ad, you need to have a clear idea of ​​what the client needs to do and how. Thinking that you will figure it out later will reduce the effectiveness of the ad.

3. The visual effects of the advertisement are not eye-catching
The first thing your audience sees isn’t your call to action or your ad copy. They’ll likely look at the visuals first. They’ll either be drawn in and click, or they won’t. Creating compelling visuals will help you get the most out ivory coast email list of your ads and tell your customer more about who you are.

If you have clear brand guidelines and a unique design, your target audience will know the ad is from you before they even look at the URL or advertiser.

Use clear, understandable visuals with limited text. Some platforms limit the total amount of text you can use in an image. Facebook is notorious for rejecting ads or limiting their reach if there is too much text in an image.