In March, we asked parents what matters most when choosing activity providers for their children. While keeping the kids happy and costs manageable ranked high, a massive 87% of parents also turkey rcs data highlighted the importance of effective communication and staying in the loop. For gymnastics clubs, engaging parents and keeping them informed is key in boosting engagement and loyalty, but you don’t need to spend hours doing it!
So, here are 11 ways to keep parents in the know and fully involved in their child’s gymnastics journey (without spending hours):
Personalised progress updates
Parents love to hear about their child’s progress but often don’t have time to chat after each class. A quick, personalised update by email or SMS can be a game-changer. Share what skills their child worked on, any milestones achieved, what’s coming up next, and tips for at-home practise.
Top Tip: Set time aside each day to keep on top of quick updates, or ask coaches to incorporate feedback communications into their post-class routine.