Defining the scope of digital marketing services

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Initial conversations with consultants or agencies providing marketing services begin with an introduction to your organization and its goals. You should be prepared to answer the following questions:

What are your goals? For example, if you are asking for SEO services , you can describe where you are and where you hope to be with organic site traffic to achieve your lead generation goals.
How many leads are you currently generating with this tactic? This will help establish a baseline so that the consultant knows what kind of growth your company is looking for and can scale services accordingly.
How fast do you want to grow? The speed at which you hope hungary email list to grow your business can be an indicator of how quickly you need to launch campaigns or tactics.
What didn't work for you? Learning where you've been and what you've tried will help a consultant create a program that will help you achieve your goals.
How engaged is your email list? This can give your consultant an idea of ​​what additional marketing channels they may need to work with to help reach your target audience.
What is your budget? When you hear this question, you may feel like you are giving away your negotiating power by answering it. But in reality, the consultant will tell you how much time or hours they can devote to your project and what you can expect to pay based on that budget. Offering a range will help you reduce the amount of negotiating you will have to do to reach a favorable agreement on the project.