The Impact of CRM Syncing Across Channels for Lead Continuity

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Use experts
For the first time, journalists are getting closer to scientific discourse.

“As a science journalist, I was already used to looking for signatories to studies, but what this pandemic has shown is that there is an urgent need to train general journalists in scientific news as we already do for sports and politics in journalism schools.” explains Nicolas Martin, editor-in-chief of La Méthode Scientifique on France Culture and at the origin of the column “ radiographie du coronavirus ”, a daily column around the research and evolution of the virus.

Journalists build networks of experts that they gambling data pakistan can consult at any time and vice versa if there are important things to report. " We have positioned ourselves as resource people for writing general information," adds Nicolas Martin.

Journalistic practices are evolving

Entertain & educate
The goal of media professionals during this period? Maintain social ties, educate and entertain. Le Monde thus creates a " slow live " in addition to the live covid news where many subjects are discussed via guests: cooks, psychologists, authors. The producer Jamy Gourmaud, in high demand by teachers during the lockdown - launched his YouTube channel in mid-March with the aim of telling one piece of knowledge per day in one minute . In total: 55 capsules will be produced during the 55 days of lockdown. The channel now has 620,000 subscribers.