What other key indicators will help you choose an SEO company?

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You shouldn't blindly believe everything a company writes about itself on its website. Somewhere the information may be slightly embellished or at least smoothed over, and somewhere it turns out to be an outright lie in order to appropriate merits that the contractor does not actually have.

What should you pay attention to in this case? There are several key points that we will discuss below.

Personalized and detailed commercial offer
If you have been in business for some time, you have probably come across examples of commercial proposals in which half of the text is a story about the agency, a “friendly team of professionals,” “many years of experience,” and “outstanding successes.” This is an obvious sign of unprofessionalism and lack of experience. A good commercial proposal should be dedicated to ways to solve your problem, not self-promotion. It should also contain projected work results, competitor analyses with indications of their cyprus email list strengths and weaknesses, financial results when choosing different strategies and cooperation plans.

Expertise and publications in the media
Everything we listed above is the basics. But the devil, as they say, is in the details. There are a few less significant points that are also worth paying close attention to. We will talk about them below.

Fast responses and active communication
If a manager suddenly disappears for two days during the negotiations, or your communication is unexpectedly interrupted right on the go, we strongly recommend that you do not work with this company. Most likely, they do not have a process for processing leads. Similar situations will probably be repeated during the cooperation stage. Are you ready to give money to people who will constantly ignore you?

If your first application has not been responded to within 24 hours, this is already a reason to be wary. Always try to monitor the deadlines for the execution of certain actions. You can even keep relevant records. This will help you objectively evaluate a potential contractor.